For two years running at Bonaroo Music Festival in 2008 and 2009, Neverstop produced a backstage VIP Converse gifting suite for headlining acts and other notables attending the festival. Artists made appointments to come by the Pop-Up store, relax, grab a drink, and get laced-up with custom Converse shoes.
The build-out of the tent consisted of Martine Baas burnt-wood furniture contrasted against classic vintage pieces. Guests included MIA, Lupe Fiasco, Phoenix, The Yeah Yeah Yeahs, Nas, Drew Barrymore, Tegan and Sarah, Death Cab for Cutie, Ladytron, Sigaros, and many others.
