Microsoft briefed Neverstop on its new campaign prior to SC'05, "HPC Goes Mainstream". Neverstop's mission was to inform the city of Seattle and attendees of SC'05 that High-Performance Computing is now available on a consumer level.
Microsoft briefed Neverstop on its new campaign prior to SC'05, "HPC Goes Mainstream". Neverstop's mission was to inform the city of Seattle and attendees of SC'05 that High-Performance Computing is now available on a consumer level.
Nevertop employed mainstream advertising methods such as billboards and taxi tops, as well as wrapping the Seattle monorail and deployed our Stealth Projection van, and hit the streets of Seattle with a motion graphics piece displayed on various walls at different locations downtown.
Neverstop custom wrapped the Stealth Projection Van with the HPC Open sign, and it was deployed to key areas throughout downtown, especially areas with convention-visitor foot traffic.
